Our objective is to encourage people to cook at home. About 36.6% of people consume fast food every day in the USA. To put that in perspective, there are 84.8 million individuals who are eating out rather than cooking in their own kitchens. That's a lot of people! Ordering takeout or going out and getting fast food is a habit we are all guilty of, but we truly believe we can persuade more people worldwide into creating more healthy everyday habits and making quality food simply by providing time-saving kitchenware products and gadgets because making a positive impact worldwide is a dream of ours that we are striving every day to fulfill.